¡¤Chinese
Enterprise Culture  
   
Our Vision

To build a healthier and longer-lasting enterprise
   
Our Value

Core Values:
Benfen:
Do things in the way as it should be and keep peace of mind;
Do not gain extra advantage or benefit unfairly, and follow business rules;
Do right things, but not only do things right.

Integrity
Honesty:
Trustworthy and promise keeping, never cheat consumers and business part-
ners.
Quality:
Treat quality as the essence of company's existence and development,take advantage of the strict quality control system and keep quality conception in m-
ind all the time.
Teamwork:
Harmony teamwork internally and with business partners.
Consumer-oriented

   
Business Mission

For Customers: to provide service and products with high quality.
For Employees: to provide harmonious and reciprocal respect working enviro-nment.
 For Distributors: To provide a fair and reasonable sales system to distributor-
s, on the basis of mutual benefit and common development.
 For Stockholder: To make their investment with reasonable returns which are higher than the social average level.
 For business partners: to provide fair, reasonable, equal and mutual benefici-
al cooperation platform.
   
Quality Policy

To support the perfect product and service to users and strike the ¡°BBK¡± brand
to be the pronoun of high quality.
   
Competitive view

Focus on the educational electronic business.